• 2017 China's Just-in-time Logistics Industry Report

    Consumption upgrading is mainly reflected in the expectation of the consumers for better consumption experience. Thanks to the rapidity and convenience it provides, just-in-time logistics is popular among the users. With higher demand, the cost also increases. This indicates that the just-in-time logistics industry has great prospect and vast potential for development. 

    Sep 19 2017
  • 2017 China's Mobile Social User Report

    According to data from mUserTracker, a database mearing product launched by iResearch, monthly unique devices of mobile social apps was almost 590 million units in May, 2017, indicating that the number of mobile users keeps growing. After the fast growth in 2016, the number of users keeps growing but at a lower rate in 2017. 

    Sep 12 2017
  • 2017 China's Programmatic Buying Market Report

    Programmatic buying develops together with online advertising. Data from iResearch shows that in 2016, online advertising revenue in China attained 290.27 billion Yuan while mobile advertising revenue totaled 175.02 billion Yuan. Therefore, it can be seen that mobile advertising accounted for 60.3% of online advertising by revenue in 2016. Fast growth of online advertising revenue can be attributed to increasing of internet users and their time spending online, the improvement of the online advertising industry chain and maturation of advertisers, agents, media and other players. These are the background and foundation for the development of programmatic buying. 

    Sep 06 2017
  • 2017 China's Third-Party Payment Market Report

    The expansion of third-party online payment business in China and America is closely connected to the financial characteristics in the two countries. In America, since traditional financial institutions make an effort to popularize paperless payment and attach great importance to financial services for ordinary users, the third-party online payment cannot surpass the traditional financial institutions in the aspects of user experience and sense. 

    Sep 01 2017
  • 2017 China's Online Fresh Food Consumption Report

    Most of the fresh food online shoppers have high education background. Shoppers who have bachelor degree, master‘s degree and doctorate, and associate degree account for 68.5%, 11.65% and 15.83% of all fresh food online shoppers. Ordinary workers are main buyers of fresh food online. Ordinary workers, executives and professionals, freelancers account for 69.0%, 22.8% and 5.6% of all fresh food online shoppers, respectively.

    Aug 30 2017