Shareable charger market revenue is expected to further Increase
•Market size: The
current leasing business accounts for around 97.2% of the overall transaction
size, followed by advertising. The transaction size of China 's shareable
charger leasing business reached 7.91 billion yuan in 2019, and the compound
growth rate in the next three years will be around 44.9%.
•Voice in the supply
upstream suppliers are scattered. But there are not many high-quality resources
that can match the operators with high requirements. It is still difficult to
cooperate with large manufactures. The settlement cost in high-quality
locations in the downstream rises. The users' habit has formed and the industry
increases its standards of charges.
models include the self-operating model, service provider model and agency
model. The first two are the main models.
•Profitability: In the
direct operation model, the gross margin of the TOP 4 shareable charger
companies in 2019 was around 25%. The profitability is stable.
The market pattern gradually becomes stable and the competition becomes
•Currently, Jiedian, Laidian, Xiaodian and Energy
Monster are in leading
place in the aspects of user scale, equipment density and range, and main
competitive landscape has been more fixed in 2019. In terms of rental income,
the CR4 of the industry in 2019 was as high as 84.9%.
competitiveness of shareable charger includes: capital, products, operation and
scale. In the short term, capital strength is still the most important
competitiveness. With time goes by, operations and products will gradually
The window period of the industry is far from over. Markets in lower
cities and diverse monetization are the key in the future development.
•The industry will
probably achieve obvious recovery in three months after the end of the
epidemic. The consumer markets in the second-tier cities will probably recover
•There is no
breakthrough in battery technology. The dividend period of the leasing business
and the window period of the innovation businesses will last for some time.
growth of 5G has brought more demand. It is expected that the market size will
grow rapidly in 2021 and 2022.
•The head companies
accelerate their penetration in third and fourth-tier cities. The proportion of
operators will probably
increase in the short term.