2018 China's Online Shopping Guide Sector Report

Source:iResearchMarch 14,20183:57 AM Overview China's online shopping guide sector relies on the online shopping market. From 2014 to 2015, taking advantage of the opportunity brought by mobile devices, a new generation of e-commerce players rose. These e-commerce websites have huge demand for traffic and the sector grew rapidly. At the same time, in the field of online retailing, cross-border e-commerce rose and cross-border online shopping became popular. 
Contents

Table of Contents of The Full Report

1 Analysis of Online Advertising and Online Retailing Markets in China
1.1 Analysis of The Promotion Channels of Online Marketing in China
1.2 Share of Online Advertising Market in the Overall Advertising Market in China
1.3 The Size and Forecast of Online Advertising Market in China
1.4 The Online Advertising Cost for Each Internet User in China 2012-2020
1.5 The Market Sizes and Growth Rates of Online Retailing Market, Local Lifestyle Market and Online Travel Market in China
1.6 The Number of Chinese Mobile Internet Users and The Share of Mobile Internet Users in Overall Internet Users
1.7 The Use of Different Types of Apps by Chinese Internet Users in One Day in 2017
1.8 The Percentages of Different Types of Apps’ Daily Effective Use Time in China in December 2017
1.9 Factors That Chinese Consumers Consider in Consuming / Shopping in 2017

2 The Development of China's Online Shopping Guide Market
2.1 The Development Process of China's Online Shopping Guide Sector and Its Industry Chain in 2017
2.2 The Number and Growth Rate of Chinese Internet Users 2012-2020
2.3 Factors Driving China's Online Shopping Guide Sector in 2017
2.4 China's Online Shopping Guide Sector Chain in 2017
2.5 Analysis of The Pain Points of The Merchants and Consumers in China in 2017
2.6 Changes in The Main Players in China's Online Shopping Guide Sector in 2017
2.7 The Business Modes of China's Online Shopping Guide Sector
2.8 Typical Activities of China's Online Shopping Guide Platforms in 2017
2.9 Different Modes and Sources of Income of China's Online Shopping Guide Sector in 2017
2.10 The Revenue of China's Online Shopping Guide Sector 2012-2020
2.11 The Market Revenue Structure of China's Online Shopping Guide Sector in 2017

3 Analysis of China's Online Shopping Guide Market Competition
3.1 2017 China's Online Shopping Guide Companies’ Market Shares by Revenue in 2017
3.2 Monthly Independent Devices of Apps of Online Shopping Guide Companies in China in 2017
3.3 Monthly Independent Devices of TOP10 Apps of Online Shopping Guide Companies in China in 2017
3.4 Total Number of Usage of TOP10 Apps of Online Shopping Guide Companies in China in 2017
3.5 Total Time of Usage of TOP10 Apps of Online Shopping Guide Companies in China in 2017
3.6 MAU of Online Shopping Guide Companies in China in 2017
3.7 ARPU of The Leading Online Shopping Guide Companies in China in 2017

4 Analysis of Typical Online Shopping Guide Companies in China
4.1 The Business Mode of Fanli in 2017
4.2 The Business Logic of Fanli in 2017
4.3 The Operation Mode of Dealmoon in 2017
4.4 The Business Mode of Liwushuo in 2017
4.5 The Business Mode of We Media
4.6 Growth of Ebates in the Global Market
4.7 The Business Mode of Quidco
4.8 The Integration of Offline and Online Development of Ibotta

5 New Opportunities for China's Online Shopping Guide Sector
5.1 The Potential of Online Retailing, Local Lifestyle and Tourism Industries
5.2 The Rising of Emerging E-commerce and Brands and the Transformation of Traditional Brands Bring New Stimulation for Development
5.3 Market Size of China's Cross-border Retail E-commerce 2012-2020
5.4 The Distribution of Traffic and The Diversified Consumption Scenarios in China in 2017
5.5 The Online and Offline Integration Leads to Scenario Integration

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