2017 China's Pan-entertainment Live Streaming Platform Report

Source:iResearchJuly 06,201812:51 PM Overview
The DAUs of 9 platforms are over 2 million. The development of the mobile traffic of live streaming is similar to that of the overall internet traffic.In 2016, the market size of the Pan-entertainment live streaming reached 19.48 billion Yuan, and its growth rate is expected to exceed 100% in 2017.The landscape of pan-entertainment live streaming began to form, and the revenue scale was in the form of an inverted triangle.




Contents

Table of Contents of The Full Report

Summary
Research Scope

1.Development Background of Pan-entertainment Live Streaming Platform
1.1 Number of Viewers Increased Rapidly in 2016
1.2 The Popular Pan-entertainment Live Streaming Has Caught Attention of The Government
1.3 Number of Investment Plummeted in Q4 2016. The Climax of Investment Has Ended.

2.Industry Chain of Pan-entertainment Live Streaming
2.1 Pan-entertainment live streaming Industry Chain and Modes
2.2 Content: The Head Resources Bring High-quality Resources to The Platforms
2.3 Content: Based on UGC. Various Platforms Work Hard on PGC
2.4 Content:Clear Differences Among Different Live Streaming Content
2.5 Platform: Single Business Mode of Pan-entertainment Live Streaming
2.6 User: The Upgrading of Live Streaming Content Brings Structural Adjustment

3. Status Quo of Pan-entertainment Live Streaming Platform
3.1 Status Quo of Pan-entertainment Live Streaming Platforms
3.2 The Difference in Live Streaming Platform DAU is Prominent
3.3 The echelon pattern of overall mobile traffic is similar to that of overall internet traffic
3.4 First-mover Advantage Lays Foundation For The Landscape of PC Live Streaming
3.5 Cross-platform Linkage Brings Great Potential
3.6 Landscape of Pan-entertainment Live Streaming Market Has Formed

4.Typical Cases of Pan-entertainment Live Streaming Platform
4.1 Analysis of Pan-entertainment Live Streaming Platform - YY Live
4.2 Pan-Entertainment Live Streaming Platform Analysis—— Inke
4.3 Case Study of Pan-entertainment Live Streaming Platform——Laifeng
4.4 Case Study of Pan-entertainment Live Streaming Platform——Yizhibo

5.Development Trends of Pan-entertainment Live Streaming Platform
5.1 Pan-entertainment Live Streaming Enters The Harvest Period
5.2 Content Creation Enters The Golden Age. The Original Video Rises
5.3 New Technologies Contribute to Industry Upgrading








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