2011-2012 China Online Banking Report

Table of Content

I. Abstract

II. Text of Report

1. Overview of China Online Banking Market in 2011

1.1 Reviews on China Online Banking Service, 2011-2012
1.2 Outlook of China Online Banking Market

2. China Online Banking Market in 2011

2.1 China Online Banking Market GMV in 2011
2.2 Substitution Rate: Online Banking Service for Window Service of Banks
2.3 Number of Online Banking Service Users
2.4 Profile and Activity of Online Banking Service Users

3. China Major Banks’ Online Banking Services in 2011

3.1 Market share of China Major Banks’ Online Banking Services in 2011
3.2 Analysis on China Major Bank Users’ Using of Online Banking Service in 2011
3.3 Rate of Charge for Online Banking Service in 2011
3.4 China Major Banks’ Promotion Strategy for Online Banking Service

Research background

Methodologies

Definition

Legal Notice

List of Charts and Tables

Chart 2-1 China Online Banking Market GMV, 2008-2015
Chart 2-2 GMV of China Online Banking Service for Individuals, 2008-2015
Chart 2-3 GMV of China Online Banking Service for Enterprises, 2008-2015
Chart 2-4 Structure of China Online Banking Market, 2008-2015
Chart 2-5 Deal Counts and Substitution Rate of Online Banking, 2008-2015
Chart 2-6 Number of China Online Banking Personal Accounts, 2008-2015
Chart 2-7 Number of China Online Banking Enterprise Accounts,2008-2015
Chart 2-8 iUserTracker- Monthly Unique Visitors of China Online Banking Service in 2011
Chart 2-9 iUserTracker- Monthly Visits per User of China Online Banking\ in 2011
Chart 2-10 iUserTracker- Effective Browsing Duration Time of China Online Banking in 2011
Chart 3-1 Market Share of China Personal Online Banking Accounts by Transaction Value in 2011
Chart 3-2 Market Share of China Personal Online Banking Accounts by Number in 2011
Chart 3-3 Market Share of China Enterprise Online Banking Accounts by Transaction Value in 2011
Chart 3-4 Market Share of China Enterprise Online Banking Accounts by Number in 2011
Chart 3-5 iUserTracker- Monthly Unique Visitors of China Major Banks’ Online Banking
Chart 3-6 iUserTracker- Monthly Visits per User of China Major Banks’ Online Banking
Chart 3-7 iUserTracker- Effective Browsing Duration per User per Day of China Major Banks’ Online Banking
Chart 3-8 iAdTracker- Estimated Internet Ads Cost and Advertising Days of China Bank Service
Chart 3-9 iAdTracker- Advertisers and Innovation Ads Combination of China Bank Service
Table 1-1 Online Payment Advantage and Disadvantage of Online Banking vs. Online Payment of The Third Party Payment
Table 1-2 Reduced Transfer Limit of Major Banks 2011-2012
Table 1-3 Individual E-banking Products of Some Commercial Banks Jan.2011- Jun.2012
Table 1-4 Enterprise E-banking Products of Some Commercial Banks Jan.2011- Jun.2012
Table 1-5 E-commerce Business of Major Banks in 2011
Table 1-6 Charged Business of Major Banks and Their Market Share
Table 1-7 Mobile Banking Products of Some Commercial Banks Jan.2011- Jun.2012
Table 1-8 Comparison of China Major E-banking Security Tools
Table 2-1 iUserTracker- Profile of China E-banking Users
Table 3-1 Transfer Rate of Some Commercial Banks in.2012
Table 3-2 Annual E-banking Fee of Some Commercial Banks in.2012
Table 3-3 E-banking Material Fee of Some Commercial Banks in.2012
Table 3-4 E-commerce Service Rate of Major Banks in 2012
Table 3-5 Charged Service of Some Commercial Banks in.2012
Table 3-6 Advertising Expense of Major Banks in 2011 and Top 10 Banks by Ads Innovation
Table 3-7 Ad Expense on Different Media of Major Banks in 2011
Table 3-8 Ad Combination With Different Media of Major Banks in 2011