Unlock the power of the internet

iResearch at a Glance


Founded by Henry Yang in 2002, iResearch is the leading provider of online audience measurement and consumer insights in China.We help our clients to harness the power of the Internet with premium data products, analytics and consulting services. These products enable our clients to better understand China's Internet sector and enhance profitability and competitiveness.

Headquartered in Beijing and Shanghai, we have a stable and seasoned management team and 400+ employees worldwide. Our other offices are located in Guangzhou, Shenzhen, Chengdu, Hangzhou, Silicon Valley, New York and Hong Kong. We release industry reports and user data that have been quoted often by the media and have set benchmarks in various sectors. We monitor online audiences across personal computers, smartphones, tablets, smart TVs, and other devices based on panels of millions of Internet users. This data has provided us with the ability to develop considerable research expertise in the online marketing, e-commerce, mobile internet, big data and Internet finance sectors. We serve more than 1,000 clients in these sectors and others including advertising, public relations, retail, telecommunication, investment, consumer goods, government and public services. Our clients cover almost all major Internet companies and 90% of online advertising agencies. They include major e-commerce players, mainstream investment banks and hedge funds focusing on the Internet space. We are the primary third-party data provider for the IPO documents of a number of Chinese Internet companies.